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Roberto Picerno

Picerno Roberto (b. 1984)

phone: +39 3289665490

email: roberto[dot]picerno[at]gmail[dot]com

skype: tobbetto

web: http://www.robertopicerno.it

EDUCATION

- Science Education High School, Altamura.

- Undergraduate degree in Product Design (final project in graphic design) cum laude, at Politecnico di Bari.

- University study period in Spain, at the “Universidad Politecnica de Valencia” (6 months).

- Currently: IUAV’s graduate degree in Visual and Multimedia Design, specialising in Interaction Design.

I’m finishing my thesis project in April 2012.

PROFILE

Strengths

In my university and work career I’ve dealt with the different fields of design: product, interior, graphic, textile, digital media, video production, interaction. In the interaction field I’ve worked on user research, interviews, concepts, content developer, scenarios, design development, prototyping, physical computing, programming, data visualization, project management, problem analysis and communicative artifacts. I consider myself particularly strong in graphic design (most of all icon sets design), analysis of complexity and concept generation. I like deep research to get a strong and innovative project.

- I’m interested in how technologies and services can impact on society and culture. Particularly I’m interested in working on infodesign, exhibition design, service design.

- I’ve done projects alone and with teams. I’m particularly interested in working in multidisciplinary teams and enrich my knowledge.

Skills

- Strong in Graphic Design (Adobe CS4: InDesign, Illustrator, Photoshop, Flash; Lightroom; Fontlab).

- Good in creative coding and physical computing (Processing; Mobile Processing;Arduino). Basic knowledge of Max-MSP and Isadora.

- Good with Audio/Video editing. (Final Cut, Premiere Pro, After Effect, Soundbooth).

- Basic knowledge of 3d software (Rhinoceros, Cinema 4d, Autocad).

- Basic knowledge of  CSS and HTML.

EXPERIENCE

Recent Works

2011- from may to october- Internship as communication designer at IDEO in Munich.

2011_ongoing – Progetto e narrazione, a book and a video documentary about narrative in graphic design.  I worked as co-author and co-editor. (team of 3 people).

2010 – Visual Identity Design: Elettrofoscari. Synesthetic meeting of graphic notations and electronic music. (team of 3 people, we all worked on the concept, I worked specifically on the graphic notational system)

2010 - Book Design, Blogging: Futuroscopio, blog and magazine. I’ve contributed writing and designing some pages, and designing the icon sets for the book. (team of 10 people).

2010 – Video documentary: “life is short but sweet”. I worked as co-author and editor. Special screening at the most important italian documentary and art festivals: santarcangelo festival dei teatri, and at Euganea Film Festival. (team of 3 people)

2010 – Interactive installation: High Water, Angolazioni Urbane. Venice. (team of 4 people)

2009_ongoing  - Long term collaboration with Lanificio Leo (textile factory and museum), for designing a new collection of textiles. This collaboration started thanks to my undergraduate thesis project “TipicoNonTipico. Hypothesis for a New Visual Identity for the Italian Regions”.

2008 – Visual Identity Design: Biella Arredo Urbano. Visual identity project for the city of Biella (near Turin), in collaboration with studio Bubbico. Our design was selected between several italian graphic studios. I’ve designed the graphic elements and the illustrations. (team 3 people)

2008-09 – Freelance Visual Designer, particularly graphic design, illustration, video, animation.

Workshops

2011 – Interactive pop-up books, Sounding Popabless, workshop on paper-driven sonic narrative with Jie Qi, researcher at MIT Media Lab, and Dario Cestaro, paper engineer. Padova (3 days intensive)

2011 - Hardware hacking, with Nicolas Collins. Hardware hacking, circuit bending, handmade electronics. Venice. (1 week intensive)

2011 – Physical Computing, with Yaniv Steiner. IUAV, Venice. (1 week intensive)

2010 – TeachMe 7, visual communication, with KesselsKramer and Anthony Burrill. IUAV, Venice. (3 days intensive)

2010 – Prototyping, with Luckybite. IUAV, Venice. (2 week intensive)

2010 – Interaction, Immersive installation. Design of Locomotive interactive installation. Supsi, Lugano (CH). (3 days intensive)

2010 – Interactive Media, with Nicola Buso. Elettrofoscari: lab of theoretic and practical electronic music composition with Max-MSP. Venice. (1 month). I designed the visual identity and then I followed the laboratory.

2010 – Physical Computing, with Yaniv Steiner. IUAV, Venice. (1 week intensive)

2009 – Prototyping, with Nicholas Zambetti. IUAV, Venice. (2 week intensive)

2009 – Creative Coding, with Till Nagel. IUAV, Venice. (2 week intensive)

2009 – Type Design, Cremy letters design at university. Bari. (3 days intensive)

2009 - Type Design, with Luciano Perondi. Masseria Martucci, Altamura. (4 days intensive)

2007 – Audio-Video performance, with Otolab. ISIA, Urbino.

Awards:

- Italian finalist at James Dyson award with the project Lullaby.

- Semifinalist in the mobile category of the Adobe Design Achievement Awards 2010, for the Magellan project (team of 3 people).

- Semifinalist in the installation design category of the Adobe Design Achievement Awards 2010, for the Coro Pisani project (team of 4 people).

- Winner of the graphic competition by IED (European Institute of Design) of Barcellona. Poster selected for “Nuova Grafica in Italia” exhibitions  in Barcellona and Sao Paulo (Brazil).

- Winner in the phone movie section of Potenza Film Festival 2005, with the short “Sottocosto” (team of 2 people).

LANGUAGES

Mother tongue: italian. Fluent English and Spanish.  Almost good French.

PORTFOLIO

Selected Projects:

Lullaby is an interactive quilt that brings closer a parent and a child, separated by distance, to share bedtime together. Through a gestual and visual channel family members can share different moments such as play time, lullaby, snuggle and to a nightmare. You can see the detailed project here (team of 3 people).

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Coro Pisani is an interactive installation that involves people in a music game. Our goal was to renew interest in the Venitian baroque tradition of “cori spezzati” (separated choirs) and at the same time create an engaging installation highly interactive for music learning. You can see the detailed project here. (team of 4 people).

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Magellan is a mobile service for university students to manage multidisciplinary projects. This service has been developed for future hypothetical scenario in which the city of Venice is converted into a multidisciplinary campus with highly advanced laboratories. You can see the detailed project here. (team of 3 people).